Lead Development

Lead Development

While leads in traditional sales are forwarded directly to the sales department without qualification, in digital sales a development or enrichment of the leads takes place. The leads are checked, further information on the background of the lead (decision-maker,...
Social Selling

Social Selling

„Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.“  2021, Seth Godin, US-American author and entrepreneur Social selling What is social selling? A definition according to Hootsuite:  “Social selling is...